Crossing the chasm af Geoffrey A. Moore (Bog)
54 DKK
In Crossing the Chasm, Geoffrey Moore, the world's leading high-tech and communications guru, throws out old marketing ideas to clear space for the special realities of the high-tech market. Based on a revolutionary new model and filled with practical insights, Crossing the Chasm is a landmark book. Forfatter: Geoffrey A. Moore Forlag: Capstone Udgivelsesår: 1998 Sider: 223 Sprog: Engelsk
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- Geoffrey A. Moore
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- 60%
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